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Posts tagged as “Formulas”

Iconic Beauty Brand Fashion Fair Relaunches With New Formulas, Packaging and a Retail Partnership With Sephora


Photo: Courtesy of Fashion Fair Cosmetics

Fashion Fair Cosmetics — the beloved, trailblazing luxury makeup brand catering to Black women — is set for a major comeback. After undergoing a change in ownership, a rebrand and a formulation makeover, the legendary beauty brand is hitting the shelves at Sephora this fall. 

Originally launched in 1973 by Johnson Publishing (the company behind Ebony and Jet) to cater to Black women whose complexion needs were being overlooked by the mainstream cosmetics industry, the department store brand became synonymous with luxury Black beauty, and counted Diahann Carroll, Aretha Franklin and Pat Cleveland 

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