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Swarovski appoints first non-family CEO


Swarovski has named Alexis Nasard as the company’s very first external chief govt officer (CEO), efficient on 4 July. This marks a further action in the jewellers transition from a spouse and children-managed to a family members-owned business.

Nasard is the very first chief from outside the house the Swarovski family members to hold this function in the 127-yr-heritage of the luxury brand name.

Swarovski mentioned that in his new job, Nasard’s most crucial undertaking will be to anchor the Swarovski manufacturer in its luxury heritage, and direct the transformation of the Swarovski business enterprise together the full value chain for scale and financially rewarding advancement. 

Nasard provides a variety of leadership encounter to the purpose, with a observe file as a CEO and capabilities in model making and innovation across world-wide markets for both of those style and rapid-transferring shopper items.

In the meantime, Michele Molon, Swarovski’s interim chief for the earlier nine months of the leadership transition, has been appointed to the newly recognized essential place of main commercial officer.  

Also, in November final yr, Swarovski declared 5 appointments for its first ever independent administrators, along with three family members customers of the fifth era. 

Luisa Delgado, chair of the board of administrators, reported: “With the appointment of Swarovski’s  very first exterior CEO, we are getting an significant even further phase in setting up a sustainable  governance model. With Alexis Nasard as the new CEO, we are very delighted to have been in a position to pick a hugely knowledgeable and transformational leadership temperament.

“On behalf of the whole board of administrators, I desire to lengthen our exclusive gratitude to Michele Molon for assuming momentary duty through the transition of  the very last couple months, and to commend him for his vital work as interim CEO. I am grateful to him for his continued assistance to the firm in the critical function of main industrial officer.”  

Nasard included: “I am excited to be joining Swarovski and search ahead to the challenge of main the initiated Swarovski model elevation and company transformation that commences to be noticeable in the market place.

“I am hunting forward to doing work with my new colleagues all-around the planet and partnering with Giovanna Engelbert, the Swarovski creative director, to put into practice the joint  transformation system to carry joy and delight to Swarovski clients worldwide.”


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