High-end fashion brands take over the Hamptons party scene

The Hamptons, never short on chic, managed to be even more glamorous with a weekend packed with parties thrown by fashion brands.

Gucci held a huge bash at stylist Elizabeth Saltzman’s estate in East Hampton where guests took golf carts to get to the grounds. A-listers like supermodel Christy Turlington, Spike Lee, fashion veteran Bethann Hardison, Natasha Lyonne, Sophia Bush and socialites like Athena Calderone and Casey Fremont hit a neon-colored dance floor and got down to tunes spun by Mark Ronson and Kitty Cash.

Christian Louboutin hosted a lunch at Duryea’s in Montauk for their new Greekaba capsule collection, serving up ouzo and octopus with live music from a traditional bouzouki player. Newly single Minka Kelly, whose ex Trevor Noah has been spending time in the area with pals this summer, was spotted at the event. Other guests showing off their “red bottoms” included “White Lotus,” star Lukas Gage and celebrity trainer Tracy Anderson.

And another day, another celebrity beverage launch. Model Bella Hadid made the rounds promoting her new non alcoholic brand Kin Euphorics, hanging out at local Montauk joint John’s Drive-In. She also partnered up with Bumble for a dinner at The Ranch with guests including her sister Alana, Selby Drummond and artist Lucien Smith.

Saks spared no expense on their starry event, flying in guests on a Blade helicopters for dinner at the Lobster Roll, known affectionately to locals as Lunch, with host Keke Palmer.

Palmer, who is starring in the new Jordan Peele film “Nope,” mingled with guests like designers Prabal Gurung, Brandon Maxwell, and LaQuan Smith.

Designer Christian Cowan had a close call at the event. We’re told after realizing he had left his phone behind, quick thinking organizers sent it in an Escalade after him. Luckily, they managed to catch up to him before he boarded his helicopter back to the city.

Meanwhile, new mom Nicky Hilton, who just gave birth to her third child with husband James Rothschild, turned up at the LongHouse Reserve in East Hampton for an event for U Beauty’s Tina Craig and Luxury Stores at Amazon’s Sally Singer and Kelsey O’Brien Tubbs. Rachel Zoe, Tommy Dorfman, and Zendaya’s stylist Law Roach also attended the intimate dinner, which included a performance by hip singer Moses Sumney.

Craig also hosted an event with luxury designer Sally LaPointe, who showed off her feather-filled Pre-Fall collection at The Reform Club in Amagansett to well-heeled guests.

And fashion bible Daily Summer brought out the influencers for yoga and brunch at Bounce Beach Montauk with designer Nicole Miller, who created the staff uniforms at the hotspot.

Dior is also out in Montauk this summer, with a pop-up at Gurney’s Resort.