Olivia Palermo expands her international fashion legacy

The international fashion trendsetter, Olivia Palermo, is considered to be one of the most stylish women in the world. More than a decade has passed since Patrick McMullan photographed her at various events in New York City while she was interning for Quest magazine. Since then, Palermo’s career has skyrocketed, resulting in hundreds of covers and editorials for the most important fashion publications in the world.

Throughout her career, Palermo has been able to diversify her role in the fashion industry as a savvy businesswoman and entrepreneur with a legacy in motion. She has partnered and collaborated with influential firms including: Carrera y Carrera, Stuart Weitzman, Max & Co,Bobbi Brown, Hogan,Mango and Tommy Hilfiger. She recently launched her own clothing line. So, the natural next step for Palermo is her new beauty line that has a simple but powerful concept – Pret-A-Beauté: beauty as a fashion wardrobe.


“I approach beauty like I do fashion, as a reflection of my mood and what makes me feel like the best version of myself that day.” [Palermo]

This is an important chapter for Palermo, whose global community continues to look to her for advice and inspiration. Similar to New York City and its ever-evolving culture, the native New-Yorker expands her work by welcoming the addition of make-up, something that is very important to her followers. One can think of Palermo as a direct reflection of the city in which she represents worldwide.

Home to global leaders, royalty, movie stars, and music legends, The Towers of the Waldorf Astoria hosted Olivia Palermo and HOLA! USA for this very special digital cover. The story of the Waldorf Astoria is, in many ways, a story of New York City—a story of ambition, innovation, and achievement. Palermo represents that and more.

“Like fashion, beauty is bespoke and unique to every individual. It’s about finding what works best for you and incorporating those learnings to tell your own story.” [Palermo]

Enjoy this exclusive digital cover with Olivia Palermo!

Olivia Palermo HOLA! USA Digital Cover
Photographer: César Balcázar | Makeup: Andrea Tiller | Hair Stylist Kenna Kennor | Stylist: Marco Corral | Location: The Towers of the Waldorf Astoria | Shirt – Alin Jotar, Sweater – Adolfo Dominguez, Skirt – Raquel Orozco, Shoes – Roger Vivier, Earrings – Stylist’s Own, Necklace – Piaget, Ring – Piaget